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According to a comScore study, released in February Internet audience viewed a video online. Another huge benefit of adding video to your site is improved Search Engine Optimization SEOgenerating higher rankings for your site on search engines.
Higher rankings mean more visitors. So you know you want to use more video in your content marketing strategy, but it might not always be easy to come up with ideas worthy of a video. Here are 7 video topic ideas you can use to add more video to your site — improving SEO, driving more visits, and hopefully improving sales!
Video content idea 1: This is the most obvious one which many screencasters do on a regular basis. Use video to teach people about your product or service. Provide information about the benefits and features you offer. Differentiate yourself from your competition.
Add a face or some personality that viewers can identify with. Video content idea 2: Present a case study. Videos are a great way to share how customers are using your product. If you can get them on camera gushing about you, even better!
But you can also do them quite professionally with graphics and voice overs. Video content idea 3: If you have access to any data, video is a great way to share it. Our friends at Wistia have access to aggregated video stats, and have used that to create some nice video content.
Video content idea 4: Use video to answer questions that come in through your support department or forums. Old Spice uses this approach in a hilarious way to interact with their customers.
But this can also be used to answer support or service questions. Make quick a quick video for each — stating the question, then answering it briefly.
Use graphics if necessary to help demonstrate the answer. Video content idea 5: Do a product review. Review a 3rd-party product that may be of interest to your target audience. Are there products that your customers would buy to use with your product or service?
Contact some of these and offer to do a review in exchange for a demo version of their product. Create honest reviews of these products or services.
This is a great way to build trust with your audience. Video content idea 6: Take your viewers behind the scenes. Video is a great way to give people a peek into the real-life workings of your company or business.
Shoot some casual interviews with colleagues, or Video content idea 7: And stories provide a way for your audience to connect with you. What other types of videos have you added to your site?Video Editing Editing Skills Filmmaking Ted Videos How To Edit Videos Film Tips Ted Talks Film School Video Production Forward The techniques that TED video editors use to shape their content reveal a lot about how people create meaning in the world.
About Video and Youtube Marketing ebooks and the top Video and Youtbube Marketing 'how to' ebooks listed for user reviews and comparison. Organized by > Top Rated. We create professional quality white screen videos for your product or service.
Our testimonial videos have a pure white background and fast delivery. Wedmore recommends finding a good song on timberdesignmag.com, which is a royalty free music site, and to then start creating informational video magic.
The third kind that Wedmore . Clean #4: Proven Video Marketing Strategies for Any Marketing Budget: Interview with James Wedmore On this episode of the Online Marketing Made Easy podcast, we talk about a topic that I have a love/hate relationship with, and that's video marketing.
What's a realistic way of making $$ a week online? Update Cancel. ad by Ladder Life. James Wedmore Interview; writing, editing, graphic design, etc.) then you can go on a site like UpWork or Craigslist and market your services.
This is a great way to start making money online.